Interactive One Names Sheryl Goldstein Senior Vice President of Sales for Largest African American Digital Network

Tue Jun 2, 8:30 AM

Interactive One, the Largest Online Media Company Serving Black Americans, Reaches More than 10 Million Monthly Unique Visitors and Includes BlackPlanet, NewsOne, TheUrbanDaily, HelloBeautiful, Elev8 and Giant

NEW YORK, June 2 /PRNewswire/ -- Interactive One, LLC the digital connection for Black America and the digital division of Radio One, Inc. (Nasdaq: ROIAK; ROIA), the largest African American multimedia company, today announced that Sheryl Goldstein has been named Senior Vice President of Sales. Goldstein will bring more than 25 years of sales and marketing experience and a concentration in digital, to her position. In this newly created position at Interactive One, Goldstein will be responsible for driving revenue, by leading all of national sales, sales marketing and working with marketers to develop and enhance the company's digital product offerings. Goldstein will oversee sales offices in New York, Chicago, San Francisco and Los Angeles, and will report to Interactive One's Chief Revenue Officer, Keith Bowen.

"We are excited to bring Sheryl on board to broaden interest in our robust, rich and heavily trafficked suite of sites," said Keith Bowen, Chief Revenue Officer, Interactive One. "We have a very large and loyal following and we look forward to seeing Sheryl apply her proven talents to sell against our unique and innovative platform."

Sheryl is well positioned to take Interactive One into its next phase of growth, given her success with broadening and deepening sales partnerships at both About.com and AOL. Previously, she served as SVP of Sales at About.com, where she built and managed the sales organization for one of the 15 most visited websites in the U.S. Under her leadership, the company gained significant market share from key accounts including WalMart, Unilever, Target and T-Mobile. Previously, she was Regional Sales Director for AOL, where she managed a team that attracted blue-chip accounts, such as Procter & Gamble and Verizon Communications.

"I am thrilled to join the Interactive One team and to further expand the opportunities for brands to align themselves with a network that has successfully penetrated the lives of everyday African Americans and created a compelling product that keeps them coming back for more," said Sheryl Goldstein, SVP of Sales, Interactive One. "BlackPlanet and its sister sites have drawn an incredible number of users and we will work to provide them with integrated marketing campaigns that add further value to their Interactive One experience."

Prior to her work with About.com and AOL, Sheryl was a Principal for the Marketing Strategy Group at Luminant Worldwide. She is a graduate of Syracuse University's Newhouse School of Public Communications and is on the Board of Directors for ThinkQuest New York and participates on numerous committees with the IAB.

ABOUT INTERACTIVE ONE

Interactive One has over 15 million members and reaches over 10 million Black Americans each month. With approximately 8 billion annual page views on its suite of sites, the Company has become the definitive social network for Black America through BlackPlanet, as well as a number of leading content sites. These sites include: NewsOne (www.NewsOne.com), which provides up to the minute, comprehensive coverage of newsworthy events relevant to African Americans across the country and the world through syndicated news, original news reports, local content and opinion blogs from some of the most provocative minds in Black America; TheUrbanDaily (www.TheUrbanDaily.com), which serves as the eyes and ears for African Americans looking for a one-stop, comprehensive destination for entertainment news, information, gossip and opinion and original celebrity interviews; HelloBeautiful (www.HelloBeautiful.com), which celebrates the lives and style of African American women with a dynamic daily mix of fashion, beauty, entertainment and relationship content; and Elev8 (www.Elev8.com) which is a personal empowerment website dedicated to uplifting and enriching the lives of African Americans by offering services, tools, information and community.

Interactive One was launched by Radio One in the last year to complement Radio One's existing portfolio of media companies targeting the African American community. Since its launch, Interactive One has quickly become the #1 online platform for the African American community. Interactive One is powered by the mission to create an online community that engages and positively impacts the lives of African Americans.

ABOUT RADIO ONE

Radio One, Inc. (www.radio-one.com) is one of the nation's largest radio broadcasting companies and the largest radio broadcasting company that primarily targets African American and urban listeners. Radio One owns and/or operates 52 radio stations located in 16 urban markets in the United States. Radio One also owns Magazine One, which publishes Giant Magazine (www.giantmag.com), interests in TV One (www.tvoneonline.com), a cable/satellite network programming primarily to African Americans, Reach Media (www.blackamericaweb.com), owner of the Tom Joyner Morning Show and other businesses associated with Tom Joyner, and Interactive One. The company is led by Chairperson and Founder Catherine L. Hughes, and her son, Alfred Liggins, III, who is Chief Executive Officer and President.

SOURCE Interactive One, LLC