900 Sq. ft Stores Open at Brock, Western, McMaster & Queens Universities
TORONTO, Sept. 3 /CNW/ - Sears Canada Inc. today announced the opening of four pilot Pop-Up stores at four Universities in Ontario. Just in time for Back to School, the specialty pop-up stores at Brock, Western, McMaster and Queens Universities, will be offering the must-haves and wants for University living, including: Housewares & Home Decor, Bed & Bath, Electronics, Cosmetics and more.
"We are excited about Sears Canada's introduction of mobile retailing through pop-up stores in specialty markets," said Dene Rogers, President & CEO, Sears Canada Inc. "A pop-up temporary storefront concept has been gaining popularity in Canada, and Sears Canada is delighted to bring this concept to four Canadian universities, at a relevant and exciting time like back to school."
The University pop-up locations are approximately 900 square feet and encompass a store-within-a-mobile-tent concept. Sears has carefully selected merchandise geared for the younger-minded customer, with the trendiest in fashion apparel, Home Décor and Housewares, along with must-have electronics and sleep sets merchandised in one, convenient location. Each of the four locations will also incorporate a recruitment area, to offer students the opportunity to inquire about possible job opportunities at nearby Sears stores, in addition to a Sears Travel and Sears MasterCard application kiosk.
"The start of the University year is an exciting yet stressful time for students," said Lianne Bradley, Special Events Coordinator, Brock University. "We are thrilled to have many stores, including Sears Canada's exciting pop-up store at Brock University, providing our students the extensive assortment of merchandise and information they require to make their transition an easy one."
The four pop-up store locations will be housed during the month of
September, on the following dates:
Brock University Thursday, September 4th & Friday, September 5th
University of Western
Ontario Monday, September 8th & Tuesday, September 9th
McMaster University Thursday, September 11th & Friday, September 12th
Queen's University Friday, September 26th & Saturday, September 27th
This release contains statements that are forward-looking. Actual results or events may differ materially from those forecasted in this release because of the risks and uncertainties associated with Sears Canada's business and the general economic environment.
Sears Canada is a multi-channel retailer with a network of 197 corporate stores, 185 dealer stores, 45 home improvement showrooms, over 1,850 catalogue merchandise pick-up locations, 106 Sears Travel offices and a nationwide home maintenance, repair, and installation network. The Company also publishes Canada's most extensive general merchandise catalogue and offers shopping online at www.sears.ca.
ContactsKatarina KristanicSears Canada Inc.
(416) 941-4424
katarina.kristanic@sears.ca
