Apple Rush's Garden Distributing Expands Cintron(R) Beverages Distribution, Orders 20 Truckloads

Wed Sep 3, 5:00 AM

BLUE ISLAND, Ill., Sept. 3 /PRNewswire-FirstCall/ -- Apple Rush (Pink Sheets: APRU) announces its continued expansion of Cintron(R) Beverage's distribution into its network. Garden Distributing, Inc., Apple Rush's distribution company, presently holds the exclusive distribution rights for the Cintron Beverage Group http://www.cintron21.com/ products in Metro-Chicago.

With the assistance of the Cintron(R) Regional Sales team, Garden Distributing's growth of the Cintron(R) brand within its territory has taken off since the October 2007 launch. Garden Distributing has been continuously opening new Cintron(R) accounts and has developed a customer base for the line that is now supporting a truckload per week. With this progressive and steady growth, Garden Distributing and Cintron(R) have jointly developed a new and aggressive promotional program for the balance of 2008. Garden Distributing has placed an order for 20 truckloads of Cintron(R) beverages to handle the expected success.

Steve McLeod of the Cintron(R) Beverage Group and Robert Corr of Garden Distributing jointly noted that they were both pleased to see the growing success of ongoing efforts by both companies in nurturing the Cintron(R) line here over the past few months. The enthusiastic reception by retailers for the new single-door beverage coolers provided by Cintron(R) for Garden Distributing's network has proven to be a strategic success. Garden Distributing is looking forward to Cintron(R)'s expanded commitment to provide more coolers and marketing dollars to further grow the brand throughout the Chicago region.

ABOUT APPLE RUSH: The Apple Rush Company Inc. markets a line of Sparkling Organic Juice products through an extensive distribution network of nearly 40 Distributors throughout the U.S. and in foreign markets. Garden Distributing, Inc. is a wholly owned subsidiary that distributes a variety of popular juice, RTD tea, soft drink and food items within the Metro-Chicago and Northwest Indiana market. Updated information is available at http://www.applerush.com.

Disclaimer: The Company relies upon the Safe Harbor Laws of 1933, 1934 and 1995 for all public news releases. Statements, which are not historical facts, are forward-looking statements. The company, through its management, makes forward-looking public statements concerning its expected future operations, performance and other developments. Such forward-looking statements are necessarily estimates reflecting the company's best judgment based upon current information and involve a number of risks and uncertainties, and there can be no assurance that other factors will not affect the accuracy of such forward-looking statements. It is impossible to identify all such factors. Factors which could cause actual results to differ materially from those estimated by the company include, but are not limited to, government regulation; managing and maintaining growth; the effect of adverse publicity; litigation; competition; and other factors which may be identified from time to time in the company's public announcements.

     Contact:  Paul Knopick
     E & E Communications
     949/707-5365
     pknopick@eandecommunications.com

SOURCE Apple Rush