BroadWebAsia's Hupo.tv Delivers Online Video Entertainment Content to Baidu in Partnership

Fri Aug 8, 9:06 AM

LOS ANGELES--(BUSINESS WIRE)--Shanghai-based online entertainment and video site Hupo.tv with over 40 million unique monthly visitors and part of BroadWebAsias network of entertainment and video sites that reach over 70 million unique visitors per month (OTC: BWBA.PK), announced it has partnered with Baidu (NASDAQ: BIDU) to provide its best of breed music, celebrity, and other video entertainment content to be featured by Baidus Entertainment channel and video search. Hupo.tv and Baidu also will collaborate on promoting and covering future online live entertainment events and interviews that Hupo.tv creates or organizes. This follows on Hupo.tvs recent record-setting live online coverage of Music Radio Chinas annual music Award show which is the equivalent of the U.S. Grammy Awards. Over 5 million users viewed the live stream in April 2008.

The Baidu partnership marks Hupo.tvs transformation from just a top ten online video site in China into an online entertainment powerhouse. Under the agreement, Hupo.tv will provide Baidu with exclusive interviews, videos and other content, while Baidu will promote Hupo.tv content to its users. Hupo.tv has grown from about 6-7 million unique visitors in 2005 when thru BroadWebAsia we invested and began supporting the fantastic Hupo management team lead by CEO Davis Li, said BroadWebAsia Chairman Brad Greenspan. Today they are reaching above 40 million unique visitors per month and growing; but more than just a big audience, they are creating proprietary, unique, and compelling entertainment content that is coveted by even more users in China. Thus the interests of great partners like Baidu!

Myspace Founder and Internet entrepreneur Brad Greenspans BroadWebAsia network has over 70 million monthly unique visitors, generating over 700 million monthly page views. Examples of the partnership in action can be viewed at:

http://s3pic.hupo.tv/all_image/info/IMG_8176.jpg

Hupo.tv represents one of the many BroadWebAsias fast growing subsidiaries. Established in 2005, BroadWebAsia, is a diversified Internet and new media company focused on China. A product of Internet entrepreneur and MySpace founder Brad Greenspan, BroadWebAsia has built a powerful, synergistic network encompassing online video and community, entertainment, online casual games thru www.tycygames.com, and sports thru its exclusive partnership with Major League Baseball (MLB), which can be viewed at www.Major.TV/CN .

Brad Greenspan has had tremendous success in the internet industry and has recently begun his first foray in the biotech space by seed funding and providing initial funding in 2005 to help establish Draths Biotech research focusing on patents acquired from Michigan State University that focuses on creating non-lead based, green alternatives, and critical key synthetic versions of compounds needed for tamiflu and other influenza treatments. He is the founder of MySpace which he launched in August of 2003, now the 5th most popular website in the English language and one of the most recognizable brands in the world. Prior to MySpace, he founded eUniverse (name changed to Intermix in 2004), a portfolio of popular and innovative web brands, including MySpace, the Flowgo.com (entertainment portal) network. Mr. Greenspan built the network from a single ecommerce website in April 1999 to over 20 websites and over 25 million unique visitors in 2002, ranked a Top 15 Online Property, from which he launched MySpace. Mr. Greenspan also managed launch of Skilljam.com (gaming site) in 2002, which partnered exclusively with Microsofts MSN in 2003 and was later acquired as part of Fun Technologies acquired by Liberty Media as part. Mr. Greenspan is also Chairman of Borba Group which focuses on anti-oxidant infused cosmetics and food product including flagship Pomegranate Borba Water distributed by Anheuiser Busch and innovative cosmetics in upscale retail and on #1 Shopping Channel QVC. Mr. Greenspan also is the majority owner and Chairman of LiveUniverse which spans over 30 websites visited by over 50 million unique visitors in the U.S. and Europe, led by flagship Live Community LiveVideo.com.

About BroadWebAsia:

Founded in 2005, The BroadWebAsia group of companies spans the Internet, offering Online Video, Community Entertainment and Search, Sports, and Advertising Services, and records more than 70 million monthly unique visitors and generates more than 700 million monthly page views across its network.

Among its stock holdings in China, BroadWebAsia operates www.hupo.tv and www.mofile.com, two of the leading online video sites in China, both ranked as Top Ten Online video sites in China. In addition to Baidu, Hupo.tv has partnerships with MSN China and China Music Radio. In partnership with Major League Baseball, BroadWebAsia also operates the MLB China website, www.major.tv/china.

BroadWebAsia operates www.9e3.com and www.tycygames.com, which are focused on social networking and casual online games.

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Gutenberg Communications
Brooke Van Natta, 949-636-8787
brooke@gutenbergpr.com