2008 Holiday Gifts to Focus on Practicality and Value

Thu Nov 20, 4:23 PM

OMAHA, Neb., Nov. 20 /PRNewswire/ -- While the hustle of holiday shopping continues as always, difficult economic conditions are prompting consumers to focus more on finding practical gifts that represent a good value this holiday season. The sale of luxury and high-ticket items are projected to decline, while consumers shop more for more useful gifts, as well as gifts that can be shared with family and friends.

(Photo: http://www.newscom.com/cgi-bin/prnh/20081120/LATH534)

Food gifts are well-positioned for growth this holiday season given consumers demand for practicality and value. Recognizing this consumer trend, companies like Omaha Steaks are offering holiday gift packages that include something everyone can enjoy at affordable price points. One example is "Omaha Steaks Ideal Gift," a gift assortment that includes filet mignons, top sirloins, stuffed sole, Omaha Steaks burgers, stuffed baked potatoes and a chocolate cake, for $59.99. To sweeten the deal for consumers, a free cutlery set and cutting board also are included with every order.

"We recognize that while consumers may have less to spend this holiday season, the desire to give quality gifts and celebrate with family and friends remains strong," said Omaha Steaks Senior Vice President Todd Simon. "Our affordable gift collections were designed in response to customer demand for value and our desire to offer customers the gift of an occasion and the opportunity to gather and celebrate over a traditional holiday meal."

Omaha Steaks, a 91-year old, family-owned company based in Omaha, Nebraska, has been providing gift packages of steaks and assorted gourmet foods for five generations. The variety in gift packages available, the direct delivery to the gift recipient and the ease of shopping by phone, online or in Omaha Steaks' stores have historically made the company popular with holiday shoppers nationwide.

For more information about Omaha Steaks, visit the Website at http://www.OmahaSteaks.com or call 1-800-960-8400.

SOURCE Omaha Steaks