The FeedRoom Serves Record Traffic Across the Globe for Projects Relating to Beijing 2008 Summer Olympics

Wed Aug 27, 11:03 AM

NEW YORK--(BUSINESS WIRE)--The FeedRoom, a leading provider of Web video solutions for media companies, corporations and government agencies, today announced that it served record traffic across its network over the past two weeks, powered by a host of projects tied to coverage of the 2008 Beijing Summer Olympic Games.

The FeedRoom served more than 25 million streams across its network during the two weeks of competition in China. Even more impressively, average viewing time for content related to coverage of the Games was upwards of 32 minutes per session. Content was both live and on-demand across the FeedRoom’s deployments.

The FeedRoom supported video projects for the European Broadcasting Union, the United States Olympic Committee and non-profit artist program United States Artists.

“A number like 32 minutes average viewing time suggests that these past two weeks may ultimately be looked back on as the moment when the lines between the TV and Web viewing experience began to disappear,” Mark Portu, CEO and president of The FeedRoom, said. “For us, we showcased the broad, global power and reach of video as well as the strength of our fourth-generation platform.”

About The FeedRoom

The FeedRoom provides web video solutions enabling organizations of all kinds to optimize their communications and profits online. A pioneer of online video, The FeedRoom’s SaaS (Software as a Service) offerings and related services allow corporations, universities, and government agencies to more effectively reach employees, recruits, influencers, partners and customers using the fastest growing online medium: video. Some of the world’s leading organizations choose The FeedRoom to distribute video online, including General Motors, Hewlett-Packard, Intel, Barnes & Noble, McGraw-Hill, Coldwell Banker, USAToday, ESPN, The Pentagon, and The US Marine Corps. For more information, please visit www.feedroom.com.

Media:
The FeedRoom, Inc.
Allison Metzler, 646-613-7821
ametzler@feedroom.com
or
Edelman for The FeedRoom
Harley Block, 212-704-8291
harley.block@edelman.com